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26 OCTOBER 2014

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Wednesday, 22 October 2014 11:03
Semafone appoints new global director of channel sales
Former Avaya man joins

Semafone, which provides secure payment technology for call centres, has appointed Iain Sutcliffe as global channel sales director.

He joins Semafone from Avaya, and will be responsible for building Semafone’s global network of resellers and supporting the development of its strategic partnerships. 

Sutcliffe has 30 years’ experience in the telecommunications and IT industry and in the past decade he has worked with BT on behalf of Avaya’s channel programme.

Semafone’s network of partnerships extends throughout the payments and contact centre industries and includes business and technology companies such as Accenture, Dimension Data, Elite Telecom and Sabio as well as telephony providers BT and Gamma.

Sutcliffe commented: “After 14 years at Avaya, I decided to join Semafone because I believe it delivers a world-class solution to address fraud and compliance in the card-not-present space, providing incredibly cost-effective protection to businesses and end customers alike.”

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